Skip to main content

iPhone 5 - What will the shock be?

With Apple's expected iPhone 5 announcement around the corner, Grizzly Analytics wants to join the predictions game. Apple is brilliant at misdirection, with a flair for announcing features that noone expected.

Here are some predictions that we haven't seen floating around:

  1. Waterproof: Apple was rumored to be in talks with HzO, maker of thin-film nanotechnology for device waterproofing.  We saw several waterproofing technologies at MWC (HzO's is shown here), and HzO appears to be most oriented towards waterproofing entire product lines during manufacturing. That said, Apple could also work with P2i, Liquipel, Ross, or others.
  2. NFC: This is an obvious one - 'nuff said.
  3. Projector: This is a far-out prediction, but Apple wants to gamble on a potential revolution, as it used to, this is one way to. If they come out with an iPhone with a projector, within 4 months, we'll either see teenagers watching movies together on buses and under trees, giving Apple a huge market boost, or we'll see Apple losing market share to Samsung. This is the kind of gamble the company used to make. See here and here for more on what's coming in smartphone projectors, and see here for an example of Apple research in iOS projectors.
  4. Flexible phone materials:  We actually don't expect this one yet, but it would be cool.  See here for what it might look like.
  5. ADDED: Stylus input, for the kind of precise needs that the Samsung Note tries to address. Or for FedEx signatures.  See here for the evidence we have of Apple's interest in the area, despite the famous "who wants a stylus" line.

Of course, with Apple, we'll need to wait until the announcement to see what's coming.  Stay tuned......

Popular posts from this blog

33 Indoor Location Technologies at Mobile World Congress 2017

The number of companies exhibiting indoor location technologies at the 2017 Mobile World Congress (MWC) skyrocketed to 33! Before MWC started, we released our Guide to Indoor Location at MWC, with 23 companies: During the conference we notified our guide recipients of 10 other indoor location exhibitors that we saw. ( Sign up here to receive our guide and to be on our mailing list for next year's MWC.) This is many more indoor location related exhibits that previous years. The area is growing by leaps and bounds! Our recent report on indoor location technologies analyzed and profiled almost 200 companies! Here are some videos, so you can see the technologies in action, followed by a list of the other indoor location companies that were at MWC. First up is Philips Lighting, with high-accuracy indoor location positioning based on LED light modulation and visible light communication (VLC) technology: Next comes Estimote, makers of Bluetooth (BLE) beacons, who int...
Read more

Indoor Location, GeoFencing and Retail (Updated w/ video)

We've written a lot about indoor location technology , which is bringing location services indoors where GPS doesn't work. And we've written more recently about GeoFencing , a new location technology that enables smartphones to display content or take other actions when entering a specified area. And a few weeks ago we wrote about a company that was bringing the two together . Now Aisle411 has entered the ring, adding GeoFencing to their indoor solution . And they're bringing GeoFencing to life in the retail store industry . Aisle411's solution lets you navigate your way around a store to find specific products on the shelves. You can even enter your whole shopping list, or the items you need for a recipe, and the app will guide you around the store to buy everything you need quickly.   And here's where the GeoFencing comes in:  As you near certain products, you'll get offers for related products on your smartphone screen. They might be as s...
Read more

33 Indoor Location Related Start-up Acquisitions

  Acquisitions Continue in the Indoor Location Industry; Grizzly Analytics Shows Price Growth at the High End and Continuity at the Low End New York, NY, February 22, 2021 - Despite the recent pandemic, M&A deals in the indoor location area have maintained a steady pace of 4-5 deals a year. At the high end of the spectrum, prices have increased to up to $400 Million for the highest priced recent deal and $165 Million for the second highest. At the lower end, many earlier stage companies have been acquired in the $2-3 Million range. A newly updated report from Grizzly Analytics gives prices and strategic details for 33 acquisitions in the indoor location area.  While the highest priced indoor location acquisitions have historically involved chip-based technologies, recent acquisitions have been more varied. “A few years ago the focus of indoor location M&A was all around pure localization technologies. The biggest deal to date is in fact for a chip-based localization ...
Read more