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Indoor Location Technology: New 104-page report

Indoor Location Positioning: Revolutionizing Smartphone Usage in 2012
Research Pipelines, Start-ups and Predictions for 2012

The major players in mobile – Google, Microsoft, Samsung, Apple, RIM, Nokia, Sony Ericsson & others – are actively developing new location technologies that will work indoors. These technologies will revolutionize smartphone usage by enabling mapping, navigation, local search, check-ins, location-sharing and other location-based services to work indoors in malls, megastores, offices, airports and other big indoor places.  Indoor location will also transform commerce, enabling searching for items on store shelves, sending deals & promotions to nearby customers, advertisements for nearby stores, and more.

In its latest technology trend report, Indoor Location Positioning: Research Pipelines, Start-ups and Predictions for 2012, Grizzly Analytics answers the questions you have about this new technology. What approaches are being researched by different companies? Which companies have mature research, and which will need to acquire start-up companies to fill in the gaps? Which start-up companies look promising?  What areas of technology are not yet addressed by start-ups, and remain open to new entrepreneurs and investors? 

The answers will surprise even seasoned people in the mobile industry. The companies that are first to market with indoor location technology do not have the strongest research in more sophisticated approaches. One of the major mobile OS makers has much stronger research in indoor location technology than the others. RIM, usually known only for its messaging and security, has strong research in indoor location, as does Qualcomm, surprising for a chip maker. Most importantly, several start-up companies have technologies that will interest the major players in the short-term, but fewer have strongly addressed the next-generation approaches.

This 104 page report gives details of over sixty indoor-location research projects at major mobile companies, and over a dozen start-up companies in the area.  It is a must-read for corporate planning groups to know what their competition is doing, researchers to know the approaches that others are working on, business development groups to know which start-up companies will fit their needs, start-up companies to know which major companies to pitch to, investors to know which companies will lead this new area, venture capitalists to know which start-ups fill niches in this area, cellular operators to know where their next-generation of new capabilities will come from, and anyone else who needs to track this exciting new technology.

To learn more about this report, contact Grizzly Analytics at:

       Grizzly Analytics LLC
       Phone: +1-908-827-1580
       E-mail: info@grizzlyanalytics.com

To see an overview of the report and the detailed table of contents, and to order, click here:
http://www.grizzlyanalytics.com/report_2011_12_indoor.html

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About Grizzly Analytics:

Grizzly Analytics Mobile Industry reports provide information and analysis on industry developments, trends and implications. Grizzly Analytics’ reports present analysis that, although speculative in nature, is based upon decades of industry

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